Comedy Central

The Showbiz Show with David Spade was a weekly Hollywood roundup in a wicked comic parody of serious journalism. Hosted by David Spade on Comedy Central in the US, the show featured celebrity gossip, movie reviews, comedian correspondents and Spade’s irrepressible cutting humour. 

Discover + Develop + Deliver
Comedy Central was looking to package the news show for television. Working with VIA Worldwide, Brandspeed designed a series of opening titles and in-show bumpers in glitzy Hollywood style. David Spade himself contributed some ideas to the brief and design. Flashy 3D logos and graphics of Tinseltown backgrounds and iconic elements were used in various segments of the show that launched to big success.